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How BrandOps works

BrandOps provides a map of your category,
then highlights the best route to winning it.

The Brand and Marketing Impact Process

Automated non-stop collection
of brand & category data.

BrandOps AI automatically scours through the internet and collects thousands of data points on your brand & category every day.

Marketing Intelligence
The data includes, but is not limited to podcast mentions your brand got, news mentions, social media post volume, and much more.

Category Intelligence
The data includes, but is not limited to brand intelligence data of competitor brands, new entrants in your category, TAM size estimation, audience segments, and more.

Always-on collection of brand & category data

Kill data silos to achieve brand consistency.

BrandOps data platform is where all this fragmented data is transformed
into a unified source of marketing metrics, insights, and stories.

It's a 360-degree view of marketing relative to your category.
Your teams can now connect all marketing activities to the shared, big picture goals
and support them with a continuous flow of insights, ending marketing data silos.

Outgrow your competition everywhere.

BrandOps platform breakdown

Have the broadest view of your marketing performance, relative to competitors on every digital channel and metric.

More than a dashboard, BrandOps supplements competitive growth benchmarks with qualitative insights, brand health,
and automated data science that answers marketing's toughest questions, acting as your growth roadmap.

Identify activities with the biggest business impact.

Metric-To-Metric Correlation

Automated data science shows how strongly any marketing activity or metric improves another - including revenue.
Grow faster and reduce wasted spend by focusing on what's proven to move the needle.

Watch a 40-second BrandOps walkthrough video

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Get started with BrandOps